I like a good picture of an attractive female athlete as much as the next guy, but this sort of thing makes me at least a little bit uncomfortable. Why not show her in a ski outfit instead? That's still plenty sexy, and related to her sport and the whole Outside thing. I thought that by 2013 we were no longer treating women like this, regardless of how many impulse buys it will drive in airport stores.

Having said all that, yowza, what a babe...