Originally Posted by
bfarver
I think Richard has a good point that I should think long and hard about the money I spend on advertising and the dollar return it's likely to give. That being said, I would like to expand my business and do have the capacity to make more frames. My wait list has always been between 4-6 months, which I'm comfortable with. Looking down the road, I think it's worth spending money building the brand as that has the potential to open up other opportunities in the industry outside of just making frames. Whether or not, or even how I take advantage of them remains to be seen, but I'd like those opportunities to be there either way.
Bookmarks