Harley just announced a long term plan that involves everything from a street fighter to a true adventure bike, to a whole range of electric bikes. Most interesting for us however is their commitment to eBikes. They really see this market at being the key to growing future motorcyclists.
That market is booming especially in Europe- and as European cities continue to grapple with congestion, pollution, and strained public transportation systems- the eBike is only going to become more prevalent. I think Harley views it as something that will make them future motorcycle customers too especially here in the States. Harley riders are dying and the company is stagnant and really hasn't done anything in the last twenty years that has appealed to anyone outside of their core who honestly would buy anything big, loud and shitty with two wheels that Harley makes.
We'll see. I'm actually a fan of Harleys. I have a Sportster 48 for a while and I could see myself getting a Harley if they brought back something like the XR1200-(Interestingly they had an interview with Harley's CEO in one of the rag sheets and they asked him what his favorite Harley was- and he immediatly said it was the XR1200. There is something very wrong when the CEO of a company says that the best product that company makes is something they haven't made in ten years.)
Anyway- it was kind of interesting.
Harley-Davidson Outlines Its Future Electric Lineup - Asphalt & Rubber