Re: Zanconato Custom Cycles
Brother, as many here have said I am a big fan of your work, but probably more so on the few conversations we have had. You have always been very professional and helpful and trust me that is incredibly appreciated.
My question is one of marketing and sales. Most folks here (this is a bold assumption) know about you and your work. I am curious how you bring new customers in who might not have heard of you or be that familiar with the brand. I understand advertising in print and so forth, but do the majority of your customers come to you konwledgable as they have been lead via friends, forums, or other builders? Do you ever get a customer who saw one of your bikes and might be looking for their first real (interpret that as you wish) bike?
How do you guide a beginner who wants to purchase a Zank?
Dave Bradley...not the grumpy old Hogwarts caretaker "Mr. Filch" or the star of American Ninja 3 and 4.